Search Engine Optimisation.

SEO Services for Trade Businesses That Drive Local Leads.

Here's what you get:

What’s Included in Every NPDG Website Design Package

What is SEO and How Does It Help Local Trades?

SEO, or Search Engine Optimisation, is the process of improving your website so it appears higher on Google when people search for services you offer. For local trades, this means showing up when someone nearby types in things like “plumber near me” or “roof repair in [your town]”.

Most people searching for a tradesperson are ready to book soon. If your website isn’t visible on the first page, they won’t find you. They’ll find your competitors instead.

A strong local SEO strategy puts your business in front of the right people at the right time. That includes:

Appearing in the Google Maps “3-pack”
Ranking for job-specific searches like “boiler installation Essex”
Building trust with customer reviews and business info that matches across the web

For trades, SEO isn’t just a nice extra. It’s a direct route to more calls, more jobs, and more profit. When your business is easy to find and looks professional online, customers are more likely to choose you.

Everything Included in Our Trade SEO Packages.

Local SEO Optimisation

We make sure your business shows up when someone nearby searches for your trade. That includes Google Business setup, location pages, map pack visibility and local citations.

On-Page SEO for Every Service Page

Your website is fully optimised, from headers and meta tags to internal linking and image alt text. Each page is tuned to rank for relevant keywords in your area.

Technical SEO Fixes

We fix slow load speeds, crawl issues, mobile layout problems and anything else holding you back in Google. It’s the behind-the-scenes work that makes a big difference.

Transparent Rank & Traffic Reporting

Every month, you’ll get a simple, plain-English report showing how your rankings, traffic and leads are improving.

Monthly Backlink Outreach

We build quality backlinks to your website every month from trusted sources. These links improve your site authority and help push your rankings higher.

Ongoing Support & SEO Adjustments

As search trends and your services change, we update your site and strategy accordingly. You’ll have a dedicated point of contact for SEO advice whenever you need it.

How Our SEO Process Works.

Client Reviews from UK Trades.

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Why Trades Work with NPDG for SEO.

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STILL NOT SURE?

FAQs About Our SEO Services For Local Trades.

How long does SEO take to work?

We charge a flat monthly fee starting from £100/month, with no large upfront payments. This makes it easier for trade businesses to get online without a big investment. Pricing depends on your required features, but every package includes hosting, support, and ongoing updates.

Is SEO better than ads?

Each website is custom-built for your business, not from a template. Our process typically takes up to 4 weeks from start to finish, depending on how quickly we receive your content and feedback.

What's the difference between on-page and off-page SEO?

Yes. A professional website helps you build trust, showcase your work, and attract higher-paying clients. Even if your business runs on referrals, customers will often search your name online before getting in touch. Without a website, they may choose a competitor who looks more established. A website also lets you appear in local Google search results, Google Maps, and helps you build a long-term digital presence.

Do you do SEO and Web Design together?

Yes. We include free updates and edits as part of your monthly fee. If you need to change your pricing, add a new service, or update your gallery, just let us know and we’ll handle it. No technical skills required, no extra charges.

What happens if i stop SEO?

Absolutely. All NPDG websites are SEO-optimised as standard. We use best practices in page structure, meta data, and mobile responsiveness so your trade business can be found in local search results. We also offer optional SEO campaigns if you want to rank even higher.

Do you design websites for all trades?

Yes. We work with plumbers, electricians, landscapers, roofers, tilers, and every other service-based trade. Your site will be tailored to your industry with relevant wording, pages, and images.

Can I use my own domain or email with the website?

Yes. If you already own a domain name, we’ll connect it for you. If not, we’ll register one for you as part of your plan. We can also help set up a professional email address like [email protected] at no extra charge.

Can I link my website to Google Maps, WhatsApp, or Facebook?

Yes. We can integrate contact buttons, maps, reviews, and social profiles to help customers reach you through the platforms they already use.

Do you provide website hosting and maintenance?

Yes. Hosting, updates, security, and backups are all included in your monthly fee. You don’t need to manage anything yourself – we take care of it all.

Is a website better than just using social media?

Yes. Social media is helpful, but it doesn’t replace a website. Your website gives you full control over how your business is presented, ranks in Google, and gives clients confidence in your professionalism.